Houston Hustle, Mint Method.

Learn More About the Powered by Mint Team

Mint Marketing is a Houston based agency built for bold brands ready to grow.
We partner with businesses to bring smart strategy and seamless execution together. Because great marketing doesn’t just look good, it works. From local favorites to fast-growing national providers, we help teams make meaningful moves that connect with their audience and spark real growth.

"We need something better"

Our journey started the way most good ideas do, with frustration. After running through endless CRM platforms and marketing tools that didn’t cut it, we decided to build something better. What began as a solution for the unique demands of medical practices quickly evolved into a versatile platform that works across industries, especially where personalized communication, efficient lead tracking, and clean workflows matter.

Today, Mint CRM blends industry-specific strategy with AI-driven features to help businesses stay ahead. We're not just following the latest trends in marketing and automation, we’re pushing the boundaries. From smart lead nurturing to actionable insights and campaign tools that actually work, everything we’ve built is designed to keep your operations sharp and your growth on track.

It’s time to seek advice from experts—not just in marketing and tech, but in operations, practice management, and real business results.

Let’s build a smarter system for your business…together!

Founder

Gina Ciolli

Gina Ciolli is the visionary founder and CEO of Mint Marketing, bringing over 20 years of transformative operational and marketing experience to the healthcare industry. As a healthcare marketing expert, Gina has successfully navigated the complex landscape of medical marketing across diverse healthcare environments, from prestigious university-based medicine programs to expansive large hospital systems and specialized private practice operations.

Her comprehensive healthcare marketing expertise spans strategic brand development, digital marketing transformation, patient acquisition strategies, and operational excellence initiatives.

Throughout her distinguished career, Gina has consistently delivered measurable results for healthcare organizations seeking to enhance their market presence and patient engagement.

Gina's deep understanding of healthcare operations combined with her innovative marketing approach has positioned her as a trusted advisor to medical professionals and healthcare administrators. Her experience encompasses multi-channel marketing campaigns, healthcare compliance requirements, and the unique challenges facing modern medical practices in an increasingly competitive marketplace.

At Mint Marketing, Gina leverages her extensive healthcare industry knowledge to develop customized marketing solutions that drive patient growth, improve operational efficiency, and strengthen healthcare brand positioning. Her leadership philosophy centers on data-driven strategies, authentic patient relationships, and sustainable practice growth.

Gina's proven track record in healthcare marketing transformation makes her an invaluable resource for medical practices, hospital systems, and healthcare organizations seeking to expand their reach while maintaining the highest standards of patient care and regulatory compliance.

Director of Operations

Lindsey Burcham

Lindsey serves as Operations Director at Mint Marketing, bringing over 5 years of specialized experience in bariatric private practice operations and expertise in large hospital systems management. Her unique background in bariatric surgery operations and healthcare administration makes her an invaluable asset to medical practices seeking operational excellence and sustainable growth.

As a bariatric operations specialist working under Gina Ciolli, Lindsey has developed comprehensive expertise in patient journey optimization, surgical practice workflows, and specialized healthcare service delivery. Her hands-on experience in bariatric private practice operations encompasses every step of a patient’s weight loss journey. From lead acquisition and marketing to patient scheduling systems, insurance coordination, pre-operative protocols, and post-surgical patient care management, Lindsey has optimized and streamlined the process of getting a patient through surgery.

Her operational expertise includes process optimization, staff training and development, patient satisfaction improvement initiatives, and healthcare technology implementation. Lindsey excels at identifying operational inefficiencies and implementing strategic improvements that enhance both patient outcomes and practice profitability.

At Mint Marketing, Lindsey applies her comprehensive healthcare operations background to help medical practices streamline their operations, improve patient experiences, and achieve sustainable growth. Her focus on operational excellence and patient-centered care delivery makes her an essential partner for healthcare organizations committed to operational transformation and enhanced patient satisfaction.

Project Manager

Evan Techmanski

Evan brings dynamic sports marketing expertise and advanced analytics capabilities to Mint Marketing's diverse service portfolio. With a background in sports marketing strategy and data analytics, Evan specializes in performance-driven marketing campaigns that deliver measurable results across competitive industries.

His sports marketing experience encompasses brand partnerships, athlete product endorsements, event marketing, digital engagement strategies, and fan acquisition campaigns. Evan's deep understanding of sports marketing dynamics translates effectively to healthcare marketing, where competitive differentiation and performance metrics are equally critical for success.

As an analytics specialist, Evan leverages cutting-edge data analysis tools and methodologies to optimize marketing performance, track campaign effectiveness, and identify growth opportunities. His analytical approach ensures that marketing investments deliver maximum return on investment while providing actionable insights for strategic decision-making.

At Mint Marketing, Evan applies his sports marketing innovation and analytical rigor to healthcare marketing challenges, creating data-driven campaigns that capture attention, engage target audiences, and deliver measurable results. His unique perspective from the competitive sports industry brings fresh approaches to healthcare marketing that differentiate practices in crowded markets.

Evan's combination of creative sports marketing experience and analytical expertise makes him an essential team member for organizations seeking performance-driven marketing solutions and competitive market positioning.



Websites

We host, build, and maintain up-to-date, SEO-optimized websites. This means customers will easily find and engage with your website—i.e. more leads for you.

CRM

Our software allows for customizable lead organization, tracking, communication, and nurturing—all in one platform. A spreadsheet’s never been so useless.

Social Media

We’ll strategize your brand's social media management via Youtube, Instagram, TikTok, and Facebook; so no more outdated marketing.

SEO & LLM

Bring your brand to the forefront of both traditional and AI internet searches for your services through research-based SEO and LLM optimization.

Webinars

We'll create and manage conversion-focused webinars for your audience to learn from and engage with. You get to sit back, answer questions, and watch your engagements surge.

Infographics

Polished and intuitive infographics are our a great way to convey information in just a few seconds. You can trust us to build infographics that convey exactly what you want with an appealing approach.

Paid Search & Ads

Ads should be more than a guessing game. Maximize the returns on your ad spending with our media-buying expertise.

PR and Brand Voice

Mint Marketing’s PR services help small businesses elevate their brand authority and search visibility through strategic media placements, digital press releases, and SEO-driven storytelling.

Branding

Logo, voice, and brand cohesiveness are critical to looking professional. Make your life easier by letting us build your image with customer appeal in mind.

Online Courses

Customizable, subscription-based courses made to streamline your viewer education and communication.

Don't believe us?

Take our clients' words

Mint CRM has truly transformed the way we run our practice at TLC Surgery. As a busy physician and surgeon, I needed a system that was efficient, intuitive, and tailored to the patient journey, Mint delivered on all fronts. From seamless scheduling to insightful dashboard reporting and powerful automation, it has streamlined our operations and improved patient engagement. The level of customization and the exceptional support from their team make it feel like we have a true partner in our corner. I highly recommend Mint CRM to any medical practice looking to elevate their systems and patient experience.

Sherman Yu
Sherman Yu
Bariatric Surgeon
15-01-2025

Working with Mint CRM has been one of the best decisions for our new business—and a huge part of that is thanks to Gina and Lindsey. From day one, they made the entire process feel easy and tailored to our needs. Gina & Lindsey’s responsiveness, professionalism, and genuine care made all the difference. Lindsey took the time to understand our goals and helped us roll out a review strategy that has already made a noticeable impact. We’ve seen an increase in positive reviews, and our clients have found it so easy to leave feedback thanks to the tools Mint provides. If you’re looking for a solution that actually works—and a team who will support you every step of the way—ask for Gina or Lindsey. Both are amazing, and the results speak for themselves!

Jennifer Franco
Service Coordinator
10-06-2025

As a business consultant, I've recommended Mint CRM to numerous medical practices, and the results have been outstanding. Their team stands out for their genuine commitment to helping business owners succeed. What impresses both me and my clients most is their deep expertise in medical practice management - they truly understand the unique challenges and needs of healthcare businesses. Every practice I've connected with Mint CRM has seen remarkable transformation. Their comprehensive support goes beyond just software implementation - they provide ongoing consulting and guidance that has helped my clients reach new levels of efficiency and growth. The level of personalized attention and care from their team is exceptional. I wholeheartedly recommend Mint CRM to any medical practice looking to improve their operations. The combination of their powerful system and dedicated support team has proven to be an invaluable asset for all my clients' practice growth!

Loryn Lyle
Loryn Lyle
Founder
28-01-2025

As a Patient Coordinator and Director of Reimbursement at Texas Laparoscopic Consultants, I am constantly balancing a large volume of patients while ensuring they feel supported throughout their surgical journey. In my role, which spans both patient care and reimbursement management, I’ve found that using Mint CRM has been a game changer for both me and our patients. One of the most helpful features is how seamlessly it allows us to manage appointments, track patient progress, and follow up throughout the entire bariatric process—from initial consultations to post-surgery check-ins. The system’s user-friendly interface allows me to stay organized and on top of patient needs without feeling overwhelmed, which is crucial given the complexities of the bariatric field and reimbursement processes I also manage. Additionally, Mint CRM offers excellent communication features, enabling me to send reminders, quickly address patient questions, and share important resources at the right time. This has improved our workflow significantly and ensures patients feel continuously supported. Overall, Mint CRM has been a huge asset to our practice, improving both internal efficiency and the patient experience. I highly recommend it to anyone managing a high volume of patients or working in specialized fields like bariatrics where consistent follow-through is critical.

Bobbie Abuziad
Bobbie Abuziad
Patient Coordinator and Director of Reimbursement
24-06-2024

We have had the opportunity to evaluate and now use MINT for our CRM and Lead response for our ongoing clinical study. MINT has been great with its customized CRM and responses to the inquiries we are getting for our digital campaigns regarding recruitment. We look forward to working with them as we continue to optimize.

George Hampton
George Hampton
Senior Director Site Development
05-02-2025

Best software in the category. Changed my business for the better in all facets. Can’t recommend highly enough.

Nadim Cook
Business Owner
23-06-2025

We started this for us,

now we're offering it to you

Contact us to learn more about what we can do for you,

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PoweredByMint is a Houston-based marketing agency for brands

looking to scale their outreach, increase their conversions, and better manage their clientele.

5115 FANNIN ST STE 940, HOUSTON TX 77004-5870

(325)-252-6468

[email protected]

5115 Fannin St, Houston, TX 77004, USA

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